Andretti Autosport is no more.
Well, sort of.
The motorsports empire headed by IndyCar great Michael Andretti announced a rebranding today. The U.S.-based racing organization will now be known as Andretti Global.
Andretti Global fields race teams in eight different racing series worldwide, including Extreme E, Formula E, IMSA, Indy NXT, IndyCar, Supercars (Australia and New Zealand), and Super Copa (Spanish Super Cup).
The group is hoping to add Formula 1 to its portfolio, as Andretti awaits word of its bid to join that series.
The name change comes with it new logo, of course.
“I’m proud of what Andretti Autosport has accomplished over the years, and all the memories that have come with so many special moments. Just as proud as I am of our past, I’m equally excited about our future,” Andretti said. “As we continue to expand and build a global racing institution, our goal is to be engrained in the culture of our fans, teams and partners. This rebrand is a major milestone in our team’s journey, but we are only getting started. We are determined to achieve success and confident that there are big things in store for Andretti Global.”
Added Dan Towriss, partner, Andretti Global:
“The words Andretti and motorsports are synonymous, and I’m impressed and excited by the worldwide fanbase and reach of the Andretti name. I’m proud to be working with Michael and his team to build that name and legacy into an even stronger brand that reflects our ambitions and values. We are committed to excellence, and I believe our work will benefit our fans and partners around the globe.”
Mike Pryson covered auto racing for the Jackson (Mich.) Citizen Patriot and MLive Media Group from 1991 until joining Autoweek in 2011. He won several Michigan Associated Press and national Associated Press Sports Editors awards for auto racing coverage and was named the 2000 Michigan Auto Racing Fan Club’s Michigan Motorsports Writer of the Year. A Michigan native, Mike spent three years after college working in southwest Florida before realizing that the land of Disney and endless summer was no match for the challenge of freezing rain, potholes and long, cold winters in the Motor City.
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